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Slippers can also be changed in this way to make you feel "big brand"

Time:2023-04-22 15:31:19

Through this epidemic, we have to face the problem that Jinjiang slipper enterprises still lack strong anti-risk ability. In this regard, the industry pointed out that the enterprise group development, increase regional linkage, is a good direction.

According to Huang Weibin, director of the plastic Shoes Committee of the China Plastics Association, Chinese slippers do not have much competitive advantage in the international market. After all, countries like Brazil and Russia have taken slippers to the extreme. Even plastic slippers from luxury brands have made an appearance. A pair of crystal slippers can sell for thousands of yuan. Most Chinese slippers are still at the mid - to low-end level, and there is plenty of room for homogeneous competition, including the use of brands and new materials.

After more than 40 years of development, Neikeng slippers have gradually stepped out of the home production mode, towards the unified, standardized. From design and development, mold production, raw and auxiliary material supply to production, packaging, marketing, e-commerce, logistics and other links, the complete industrial chain is complete, professional division of labor is clear, cooperation ability is outstanding, and other slipper production field is expanding in our country, homogenization competition, price war, mold hoarding, labor system chaos and other problems also exist. Enterprise group development, strengthen the regional linkage of production areas, is a good direction.